Marathon Sportswear Shop Tour: High-Volume Automated Screen Printing (With a Human Touch)

Is Marathon Sports apparel the greatest screen printing shop you’ve ever seen? This substantial facility simply outside Chicago print for 1,500 high-profile marathons and races every year– yet they do even more than high-volume screen printing for big customers.

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You can define your own niche when you’re at the scale Marathon Sportswear is (millions of tee shirts published a year).

Marathon isn’t on a simple course– they’re combating difficult to improve their processes, improve their sales, as well as maintain their screen printing both economical and modern– and they share a great deal of the exact same issues with display printing organizations of any kind of dimension. Did we state printing for joggers is tough? High-volume, firm deadline, difficult apparel. Marathon have actually mastered their craft.

Here are Marathon Sportswear’s most significant tips and lessons learned:

Discover equipment and technology that fits with your display printing business. As opposed to trying to fit your organization around your devices, discover the screen printing gear that really fits the work you double-down and do on purchasing it.

Handle your people and treat them well. Because of their reduced turn over as well as long-serving staff, Marathon just expands. This stems from solid administration and also excellent procedure.

Maintain more ability than you require. As a procedure that’s established for retail and also agreement printing, Marathon needs to maintain added ability. This means two i-Images, multiple presses, backup garments, as well as a means to constantly craft a plan B.

Create your own particular niches. Marathon is an instance of a store that exists due to the fact that they produced their very own niche: running and races. As they expand, they’re beginning to craft much more particular niches (like ink that only appears when damp, targeted at gyms and exercise clubs).

Put process at the center of your operations. While Jim really did not dive into the Marathon procedure on video, we chatted extensively about their continuous initiatives to boost communication, process, as well as alignment within the store.

Boost– or stay stagnant. Jim overhauled Marathon’s operations, applying genuine systems and also techniques that keep everyone arranged. That effort– though tough– remains to repay.

Every bullet point above is an obstacle for screen printers at every degree.
” The running community is terrific,” Jim claims. “We have a low turnover rate.

Jim was candid about the effect Marathon Sportswear has carried peoples’ lives– he’s happy to supply steady work alongside opportunities to gain an absolutely excellent wage doing intriguing job.

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Marathon looks intimidating. It’s a huge display printing shop, pumping out thousands of tee shirts every hr. A whole lot gets on the line. Yet the atmosphere is unwinded, tranquil and also remarkably quiet, and also completely concentrated. There’s no sense of mayhem: everything is in its right place. That’s a testament to Jim’s leadership, his group’s love for their job, and the mission-focused way that Marathon Sportswear operates.

Thanks to Marathon’s team as well as CEO Jim Piko for taking time out of an active routine to conversation. We are always wanting to huge shops like Marathon to learn more about process, methods to aid, as well as what the most significant gamers in the market are thinking of.

Jim was an open publication with us, answering questions for well over a hr off-camera and showing us the details of his operations in an absolutely straightforward way.

Probably most remarkably, the problems that a store like Marathon Sportswear (with its numerous t shirts published annually) look comparable to the troubles that smaller sized shops encounter: staffing, communicating with customers, discovering new customers, as well as choosing the appropriate jobs that make enough money to keep the company going.

Check out the complete story as well as see some remarkable honest shots of this amazing display printing business here:

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